Dr Erika Szerda
Erika leads Insync's employee experience portfolio, working with leaders in financial services, professional services, engineering, industrials and mining to build cultures that perform under pressure.
A registered psychologist with a Doctorate in organisational and industrial psychology, Erika brings over 17 years of experience working across Australia and Hong Kong — and a rigorous, evidence-based lens to every engagement.
Despite decades of research on leadership and engagement, many organisations are still going backwards. The gap is rarely ideas — it's clarity. Erika works closely with leaders to understand the specific context before cutting to what matters — identifying the levers that will actually move the dial and building the confidence to act on them. She led the revalidation of Insync's proprietary employee diagnostic, ensuring it remains statistically robust, current, and built for the decisions leaders actually need to make.
Her work cuts through the noise to find the signal — and then helps leaders act on it.
Recent insights articles by Dr Erika
You can’t wellbeing-program your way out of bad work design
The new economics of culture in Australian industry
Blue collar leadership 2.0 – Building trust and performance together
Why engagement is the new currency in labour-short industries
Why compliance alone won’t protect your people
