Build customer relationships, not transactions
Too many organisations have an excessive internal focus and do not spend sufficient time considering and gaining feedback in relation to the external environment, ...
Optimise your customer’s experience and influence their decision-making process.
Talk to us todayGet a better understanding of how your customers interact with your organisation with Customer Journey Mapping (CJM).
CJM illustrates the customer’s journey along multiple touch points and is created from the customer’s perspective. A Customer Journey Map helps you understand your customer’s motivations and pain points.
Journey mapping allows you to structure various touch points in order to optimise the customer’s experience and influence his/her decision-making process.
The process of segmenting a customer’s journey into phases, assigning goals for each phase and ensuring that each customer touch point is aligned to these goals allows for a better customer experience, which in turn increases customer satisfaction and retention levels, reduces churn and increases levels of customer advocacy.
Customer journey mapping also has the following benefits:
We can take you through the entire customer journey mapping process, which involves:
Here at Insync, we are customer focused, and can convey how your organisation will best meet the needs of your customers through a Customer Value Proposition. Additionally, we can measure customer loyalty and advocacy through the Net Promoter Score, assessing customers as Promoters, Detractors and Passives. Get in touch today to find out more.
Insync has helped us to create quick and easy evaluation surveys which provide a wealth of data on our customer experience.
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Engaged & aligned employees underpin customer experience excellence & that in turn drives organisational success.
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